Claim
Letter & Solicitation Email Assignment
Purpose
The purpose of this assignment is to give you practice using
formats you will encounter as a workplace communicator. This
assignment requires that you respond appropriately to the
scenarios described below. Keep in mind your audience and
purpose when you establish the tone of your responses.
Deliverables
(3)
1. Claim
letter
For this assignment, you need to write about an experience
that has provided you with an arguable claim or complaint. Your
job is to document a problem you have had with a product,
person, situation, or service, and show specifically that you
deserve compensation or action.
Write a claim letter to a person in the organization who can
help you, and request a specific action to resolve the claim.
Your letter should be fairly detailed concerning the experience
you're writing about. Don’t forget to be polite and reasonable;
you must convince your reader that you are justifiably
unsatisfied.
2.
Solicitation email
As the recruitment director for your organization (e.g.,
university, community nonprofit group, sorority, student service
organization) you have been charged with the task of increasing
membership by 50% this year. Your job is to target prospective
members and sell them on not only joining the organization but
also becoming active participants.
Write a solicitation email to a member of your targeted
audience explaining the benefits of participating in your
organization, this organization's values to the community, and
the types of activities in which your targeted audience would
participate as members. Keep in mind that your audience consists
of busy people who must be sold on the idea and who receive a
lot of spam.
Do not include the To, From, or Date lines, but do include a
Subject line. Write it so that the reader will not treat the
email as spam.
3. Reflective Memo
A 400-600 word reflective memo,
addressed to the instructor, in which you:
- summarize your processes of writing the claim letter and
solicitation email;
- summarize your analysis of the audiences for both
documents;
- analyze the different rhetorical approach required by
each document;
- describe which of the course goals (see the course
website home page) you feel you encountered in completing
this assignment, and explain your answer.
Grading Criteria
Before submitting your deliverables, ask yourself the
following questions:
- Do my documents show awareness to audience and purpose?
- Are my documents an appropriate length?
- Do my first paragraphs set up the purposes, issues, and
contexts?
- Do I use details to justify my claims/requests?
- Do my concluding paragraphs contain calls to action?
- Is my language clear and direct?
- Is my document design good (including typography, color
and white space)?
- Are my documents free of grammatical
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